Strategic analyses
in 20 minutes.
Not in 3 weeks.
Fact-based, decision-ready, with company memory. The analytical power of a strategy consultancy – without the wait and McKinsey fees.
Trusted by experts.
Used by leading organisations.














































Markets move faster than your data.
Too slow
By the time the analysis is ready, the market has already moved on.
Too fragmented
5–8 tools, no shared context, everyone pulling in different directions.
Too risky
Without reliable data and verified sources, every decision is a gamble.
The analytical power of a strategy consultancy – without the wait and McKinsey fees.
What MinimalTools actually does
Company & market research
Enter competitors, suppliers, etc. – the AI researches, verifies and structures fully automatically.
Strategic assessment
Capture strategic perspectives, the AI evaluates – surface blind spots, receive prioritised action areas.
AI Analyst
AI Analyst with company memory – taps into your data, connects the dots and thinks proactively.
Alignment-Board
Jointly prioritise, comment and turn insights from all three sources into decisions.
Your own data, market intelligence, team knowledge – united on one platform. Decision-ready in minutes.
Your own data
Upload your own documents and have them analysed in your secure environment.

Market intelligence
Use market research for competitive analyses, supplier qualification, market access, M&A and more.

Team knowledge
Run strategic assessments for annual planning, strategy reviews, management off-sites and more.

The team behind MinimalTools
“We built MinimalTools because we knew the problem first-hand – too many tools, too little time, too many gaps in the decision-making foundation.”

Christian Kalbassi
PhD · 16 years of strategy & risk management

Matthias Junker
17 years of AI & business-critical systems

Peter Kauf
PhD · 17 years of data science & computer science

Bettina Höchli
PhD · 13 years of decision behaviour research
What our clients say
«Mit MinimalTools gelang es uns innert kürzester Zeit eine Datengrundlage zu schaffen, die wir für strategische Entscheidungen, das Risikomanagement und die Unternehmensentwicklung nutzen konnten. Ein zusätzlicher Vorteil: das Tool ist auditfähig und unterstützt uns beim Nachweis und der Dokumentation verschiedener Normen.»
«MinimalTools ermöglicht es uns, dank einfacher und intuitiver Bedienung, rasch und unkompliziert blinde Flecken aufzudecken und Schlüsselbereiche gezielter zu fokussieren. Die transparenten Übersichten sind wertvolle Werkzeuge, die uns bei der effektiven Umsetzung unserer strategischen Initiativen unterstützen.»
«Wir konnten die Software von MinimalTools umgehend und intuitiv mit dem Verwaltungsrat, der Geschäftsleitung und dem Führungsteam einsetzen. Das Assessment konzentriert sich auf die relevanten strategischen Aspekte und ermöglicht eine gezielte Diskussion. Dadurch konnten wir den Arbeitsaufwand für die strategische Situationsanalyse mehr als halbieren.»
Monthly plans
Included in all plans:
STARTER
billed monthly
- 4 reports / mo
- 5 users
- AI Analyst
- Proactive insights
- Alignment-Board
Choose plan
For initial strategic research and individual projects.
PROFESSIONAL
billed monthly
- 8 reports / mo
- 15 users
- AI Analyst
- Proactive insights
- Alignment-Board
Choose plan
Recommended for teams with regular analysis needs.
PREMIUM
billed monthly
- 16 reports / mo
- 30 users
- AI Analyst
- Proactive insights
- Alignment-Board
Choose plan
For large enterprises and consulting firms.
Enterprise
Tailored to your organisation – with a Key Account Manager, custom reports and seamless integration into existing systems.
- Facilitation of strategic assessments
- Customisation of market reports
- Dedicated Account Manager
- Custom integrations (CRM, ERP, etc.)
Frequently asked questions
Your next report is
20 minutes away.
No setup. No learning curve.


